"A Tribute to Lilian Jackson Braun", an evening of cats, mysteries
and entertainment, was held at the Tryon Movie Theatre on Monday,
April 18 th at 7:00 pm. Everyone was invited to attend this
free event. No tickets are required. Seating was
limited to the 300- seat capacity of the theatre. People
were encourage to come celebrate a lifetime of PURRfectly irresistible
CAT WHO ... mysteries. This special event wass sponsored
by the Polk County Public Library as its culminating event for
National Library Week.
This wass the keynote event for the year
long "Limitless Possibilities
@ Your Library(TM) " marketing campaign made possible through a
competitive grant awarded to the Polk County Public Library through
the Library Service and Technology Act, administered by the State
Library of North Carolina, a division of the Department of Cultural
Resources.
The "Limitless Possibilities @ Your Library(TM) " campaign began
in September, 2004 with Library Card Sign Up Month. Lilian Jackson
Braun served as the library's honorary chair for that event. Ms.
Braun has had a long association with Polk County Public Library
as a patron. Associate for Public Services, Sharon Spurlin, often
helped her with research information.
Ms. Braun provided just the right quote for the library card sign-up
month campaign - "A Library card is the start of a lifelong
adventure". She also sent the library a wonderful
photograph of herself and letter telling of the value of public
libraries in her life.
The Lilian Jackson Braun poster produced
for this event was awarded Swap and Chat "Best in Show" for program
and events at the North Carolina Library Association conference
in November, 2004. An article about the poster and campaign appeared
in Library Journal Magazine.
This major year-long "Limitless Possibilities @ Your Library(TM) " campaign
involved several facets, including: an evaluation of library services
and resources, the creation of a new library logo, a redesign of
the website, a rearrangement of the existing library interior,
promotional and informational publications and a exterior makeover
for the bookmobile, which was unveiled in early May, 2005.
Cynthia Terwilliger, Community Relations
Specialist, to explore the options for honoring Ms. Braun for
her lifetime achievement as part of the library marketing campaign. When Terwilliger
outlined the concept for the tribute, Pumphrey said, "Let's put
on a show!". So, Terwilliger set to work collecting tributes
from colleagues and fans across the country to be read at the event,
compiling reviews, selecting cat songs, recruiting cast members
and contacting the Putman Publishing Company and Recorded Books
marketing departments for help with posters and door prizes.
"This evening could not have come together without the help of
Earl Bettinger. His energy has been boundless and the help
he has given me in pulling together the special pieces for the
show - from book posters to floral arrangements has been immeasurable," states
Terwilliger.
Said Terwilliger about the cast, "We have the most talented and
enthusiastic people I know involved in this production. Liz
Norstom, John Calure, have such fabulous voices they could both
be narrators for talking books. Patti Peake and Carol Cox
rival most Broadway singers. Lesley Bush and Dean Trakus
are pianist extrordinaire and Andy Millard is in a class by himself.
Then there is Earl Bettinger, whose ebullient personality is just
infectious. What a cast, what a night!"
Mark Pumphrey, Director of the Polk County
Public Library, encouraged community participation in this special
tribute. "We
hope that this event spurs us to appreciate the wonderful people
who have lived or visited Polk County who have contributed so much
to the cultural fabric of America. Libraries are sentinels
to our heritage. Polk County Public Library will continue
to serve as a trusted steward of our literary heritage. Ms
Braun's legacy as a writer finds a permanent
home in our library."
Special thanks are due to
Barry Flood, owner of the Tryon Theatre for providing the venue;
to Recorded Books for their donations of audio books of The Cat
That Went Bananas and The Cat Who Talked Turkey ; to the Putnam
Publishing Company for their help in producing special posters
for the event; to the Book Shelf for donating a hard back copy
of The Cat That Went Bananas ; to the Four Winds Florist for
a special floral bouquet for the performance, and to Shelley
Lavey librarian at the Detroit Free Press for contacting publisher
emeritus, Neal Shine. Special thanks to Neal Shine (Braun's boss at
the Detroit Free Press) George Guidall (narrator of Braun's audio
books) and Natatee Rosenstein (Braun's editor at Putnam) for writing
special tributes; to the State Library of North Carolina for helping
us collect notes of appreciation from libraries across the county
and for funding our marketing grant. And especially to Lilian
and Earl for their donation of paperback books and all of the support
they have given us in putting together this tribute. Finally,
special thanks to Koko and Yum-Yum who have agreed to become the
honorary cat mascots of the Polk County Public Library - "YOW!"